GossipGirls.com Launches New Mobile Version of its Celebrity Website
Gossip Girls launched its new mobile website today making its entertainment news instantly accessible to anyone with a cell phone. In partnering with Quattro Wireless, Gossip Girls ensures that its readers will have constant access to high resolution pictures and the latest headlines about their favorite Hollywood star.
2 million active Gossip Girls readers now have access to relationship advice, polls, pictures, articles, and celebrity profiles at the touch of a button. The new mobile format allows Gossip Girls members to stay in touch with the latest Hollywood entertainment news wherever they have cell phone access; and the best part is that the service is free and available to everyone at www.GossipGirls.com.
“Our readers wanted access to Gossip Girls on the go and I needed to find the right partner that could deliver,” according to the CEO of Gossip Girls, Brad Mandell. “Gossip Girls now delivers entertainment news as it happens to mobile phone users with exclusive, high resolution pictures around the clock by leveraging Quattro Wireless' mobile platform. This separation from the rest of the entertainment news industry was the driving force behind the partnership between Gossip Girls and Quattro Wireless.”
Lars Albright, Vice President of Business Development at Quattro Wireless is excited about the opportunity in mobile for Gossip Girls. “We are pleased to add a quality site like GossipGirls.com to our growing list of entertainment news and gossip sites. This category of content is extremely popular with mobile Web users and represents an attractive vertical for advertisers looking to connect with this audience.”
With a membership base that is heavily skewed to the younger crowd Gossip Girls is constantly looking to upgrade its services to make itself the destination of choice when a person is looking to find the latest Hollywood news and gossip online.
About Quattro Wireless:
Quattro Wireless is North America’s best performing mobile advertising network, specializing in taking wired assets to the wireless world. With the industry’s only pre- and post-click technology platform, Quattro provides category leading Publishers and Premium branded advertisers with a turnkey solution to extend their internet offering to the mobile web. Publishers leverage Quattro’s proprietary mobilization technology and interactive feature set to launch dynamic, ad supported mobile web versions of their wired web sites. For more information, please visit www.quattrowireless.com or call Deirdre Sena / Valerie Christopherson at 906.608.0276.