Lingerie-Clad Katie Price Launches New Sky Living Series

Posted Monday October 10, 2011 8:07 AM GMT

Stepping out to try and boost interest in her latest career effort, a scantily clad Katie Price launched her new Sky Living series "Signed By Katie Price" at The Worx in London on Monday (October 10).

The British glamour girl's appearance comes as she's set to kickoff the Monday night program which is a talent search offering one lucky winner the chance to be a celebrity like her.

Of the show, Miss Price told, "A lot of people that came through, you could see that they just want the fame, they're not really interesting anything else, 'cause I could tell by the questions I was asking them. So they wouldn't have a chance anyway. I would listen to what people are saying. They have to say the right thing. Anyone can come along to an audition and say 'I wanna be famous, I wanna do this and that' but then you say 'OK, but famous for what?' You'll see in the show they've got to be smart, shrewd, hungry and really want it."

The 33-year-old added that looks mean quite a bit, saying, "Looks helps. You can't be pig ugly, let's be honest. You're not going to buy a pig ugly person on a calendar are you? Well I wouldn't. They've got to have looks, they've got to have an aura about them, a bit of star quality."

Photo Credit: Getty Images

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