Jordin Sparks Announces Fragrance Plans

Posted Friday October 1, 2010 8:22 AM GMT

Joining the plethora of celebrities that branched out to the fragrance business, Jordin Sparks will release her new scent next week.

The “Battlefield” singer, who “loves wearing fragrance” concocted a fruity floriental perfume called “Because of You” and consists of notes of clementine, white imperial currant and orange blossom; a heart of nectarine, sharry baby orchid and coral charm peony, and a drydown of sheer musks, vanilla bean, Baltic amber and blond woods.

“When I was starting this project, I really wanted it to be affordable,” she said in an exclusive interview with WWD. “I looked at some other celebrity fragrances, and they were like $80. Even now, I look at a fragrance that’s $80, and I can’t bring myself to spend that much.”

“Because of You” will be introduced at $9.50 for a 2.5-oz bottle and will increase only slightly to $14.95 on November 1.

Photo Credit: Getty Images