Everything she touches turns to gold, it seems, and Ellen DeGeneres' latest venture is a fully-fledged lifestyle brand called E.D.
During a recent interview with WWD, the daytime talk show queen explained, “I’m not trying to launch a little boutique situation. I feel like it’s the most amazing team, an all-star team. I wouldn’t be doing this if I didn’t want it to be the biggest brand name that you can imagine.”
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