Alicia Keys Scores Givenchy Fragrance Campaign
With a resume full of hit records and successful endorsements it’s no wonder Alicia Keys was tapped by Givenchy to front their new fragrance.
The “Fallin” songstress will make her maiden voyage into the celebrity perfume realm and it sounds like she’s excited about what’s ahead.
Keys told WWD, "Givenchy has long been one of the world's most iconic luxury fashion houses, and a personal favorite of mine."
Additionally, Alicia clued her fans in to the announcement via Twitter- "So proud to be part of the @ParfumsGivenchy family! Much love & Divine energy! Love forever, Alicia.”
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